Step 5
(We won’t tell you how many drafts!) Team effort for proofreading, quality checking and ensuring that the print dummies were up to standard.
Step 6
A stunning and impactful 60 page square brochure was delivered to all BID levy payers on the 14th October. It included a bespoke die cut to the front, a smooth luxurious feeling outer laminate and the required informative inserts, all delivered in a bright red envelope!
The Business Plan has helped Ipswich Central break the mould of traditional BID Business Plans, setting a new bar for others in the future.
You can view the digital version here.
TESTIMONIAL
Paul Clement, Chief Executive, Ipswich Central
I have received the final version of the new Business Plan and associated documentation this morning
Just to say, they achieve everything that we wanted and more. They are truly different to other BIDs, strategic and aspirational, and hugely impactful. They achieve my own, personal hopes that I would feel very proud of them and I know that the rest of the team and the Board feel likewise.
Great work from the Toolbox team. We made absolutely the right appointment. You have been patient of numerous voices in the room, but we needed to get this absolutely right since its purpose is not just for a ballot but as a strategic document for the whole town for the next 5-years. Therefore, it really needed to be timeless and serve to inspire a wide audience. You have achieved this for us.